In the previous post in which I introduced (some of) my readership to the new space blog over at Florida Today, I mentioned the kerfuffle going on between Todd Halvorson and NASA Watch, but it occurs to me that this is a good example of the difference between conventional journalism and blogging. Keith has a valid point when he writes:

Gee Todd, let’s read my post a little more carefully, OK? And wouldn’t it be useful for your readers to have a link to the actual post you are referring to – and not have them rely only on what you want them to think I wrote?

When I scroll down all of the blog posts at The Flame Trench, I see not a single link, to anything. It is all conventional “reporting” where the reporter has learned something, via whatever methods he or she has, and then broadcasts it to The Rest Of Us. The only difference is that the stories are shorter, and not put up on any kind of schedule. This is not blogging–it’s journalism in a different format.

There’s nothing wrong with it per se, but it’s considered de rigeur in the blogosphere, when commenting on someone else’s post, to provide a link to it, so that the readers can, as Keith says, go look and judge for themselves if it’s being properly characterized. And over the years, I’ve noticed that mainstream journalists are very bad at this, because they tend to have a reluctance to reveal “source material”–a habit that carries over in many cases to their blogging, when they decide to try their hand at it. Of course, in some cases, it’s because the journalist is being duplicitous, and doesn’t want people to be able to easily discern that (though I’m sure that wasn’t the intent here). In this case, of course, it’s ridiculous, because the source material is on the web, and anyone with a little effort can go see for themselves anyway, because Todd does say that it’s at NASA Watch.

Just consider this friendly advice to people who, while they may be justifiably successful journalists, are apparently still novices when it comes to blogging.

[Update on Friday morning]

Now that’s a blog post. And I can see the links just fine.